What is Creativity & Business project about?
In short: Research, Networking, Workshops, Innovation and Jobs in EU Creative Sector with focus on Austria. It is aimed to help creative people to find or create stable jobs.
Keywords: art & culture professionals, employment, social inclusion, research, innovation, training, workshops
Motto of the project is: Be creative, think business, and act now!
Locations: Austria, Vienna
Many small and medium sized Art and culture institutions in Europe need professional management. Insuring the functionality and positive publicity for high quality performing art projects is considered as main priority in cultural industry of today. The project is currently being prepared for EU funding and grants from the local governments. The project phases and the timeline are subject to adaptation to the real life situation and will be further developed and evolved.
Why do we need this project?
Creative people often lack business skills, on the other handside businesses are often afraid to risk their economic stability for new ideas.
Art and culture institutions, small ones in particular, need professional management. Building a bridge between arts and business is vital for quality and survival of the cultural entities. On the other hand side, commercial companies can greatly benefit from integrating art and culture creativity and ideas for new product formation. The undisturbed function and high quality art projects are prerequisites for the Art and culture institutions to be taken seriously by businesses.
Based on the experience most of the managers in the field of performing arts are former artists, who had to ‘’re-qualify’’ themselves as they realized the importance of management. Not having educational background in management, these culture managers spend hours on completing organizational tasks - lowering quality of performances themselves. As a result, many interesting projects fail in structure and coordination.
Therefore the structural approach to manage performing arts projects from the point of business and sales coordination is important.
Whos is this project for?
Individuals, having education, interest, experience or occupations connected to creative industries:
- Advertising and marketing
- Design: product, graphic and fashion design
- Film, TV, video, radio and photography
- IT, software and computer services
- Museums, galleries and libraries
- Music, performing and visual arts
Focus on social inclusion of innovative youth and young professionals.
How can I participate?
There are various ways to benefit, participate and contribute.
-You can start by joining the community via social network, share, discuss and post:
- Attend the meetups, workshops and courses: